Start
Target niche
Small integration / implementation firms.
1–10 employees
€3k–€30k projects
Founder-led
Input
Lead source
- SvereSystems lead tools
- LinkedIn search
- Company sites / directories
Precision over volume
Fuel
Prospect list
Build a clean list of qualified targets.
150–300 contacts
Correct roles
Filtered
Action
Initial outreach
One short message (DM or email):
- Mirror the real cycle (“restart from zero”)
- Ask permission to send the overview
Filter
Response logic
- Interested → send overview link
- Not relevant → stop
- No reply → follow-up → recycle
Low-pressure
No chasing
Asset
Overview page
sveresystems.com/project-flow
- Problem
- 30-day structure
- Beta invite (3 firms)
- Optional 10-min video
Signal
Beta interest
Prospect asks: “What does this look like for us?”
Signal > persuasion
Map
Short mapping
Structured questionnaire (async).
- Project type
- Typical buyer
- Deal size
- Current sales model
Beta
Select 3 firms
Keep scope strict. Deliver a system, not promises.
Beta pricing
Clear scope
Build
System setup
- ICP definition
- Contact list logic
- 3-step message framework
- Tracking & recycle rules
Capture
Knowledge capture
- Real objections
- Real replies
- Real examples
This becomes the product
Product
Async “Setup Kit”
Small, reusable system pack.
Videos
Templates
Tracking sheet
Automation
Automated delivery
- Outreach → overview page
- Video → purchase
- Onboarding emails
Loop
Ecosystem loop
Project Flow users need contact data → become SvereSystems SaaS users.
SaaS retention
Low chaos
Recycle
Follow-up cycle
If no reply:
- Follow-up #1
- Follow-up #2
- Pause 30 days
- Re-enter outreach
No DM grinding
Repeatable